Subway Surfers developer Sybo said that it only collects data that needs for the game to function properly. However, Seufert pointed out that fingerprinting might be “very effective at finding some click to attribute - but not necessarily the correct click to attribute.” This data might also be used for digital fingerprinting, which uses technical information from a mobile device to create a profile of its user. “Worse, giving users the option to tap an ‘Ask App Not To Track’ button may even give users a false sense of privacy,” former iCloud engineer and Lockdown co-founder Johnny Lin said. The investigation revealed that saying no to tracking makes no difference, making Apple’s App Tracking Transparency framework almost useless. It helps advertisers identify users that asked to not collect their data and show them targeted ads. The list includes a battery level, Internet address, free storage, display settings, time zone, currency, country, and last restart time. Analyst Eric Seufert shared a link to an investigation by The Washington Post and privacy software maker Lockdown.Īccording to the report, at least three games - Subway Surfers, Streamer Life!, and Run Rich 3D - send ad network Chartboost specific information about a mobile device.
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